DraftKings was ranked forth this week in TV advertising according to iSpot.tv, signaling that they are putting some of their recent funding win to work towards television advertising before the start of the NFL season.
Topic: media
ESPN Welcomes Cynthia Frelund as New DFS Host
When DraftKings partnered with ESPN back in early April for a rumored $250 million, one of the benefits touted at the time was how ESPN could bring daily fantasy sports to new levels. This week the industry got a taste of what the new world would like when a new ESPN fantasy sports analyst, Cynthia Frelund, was introduced to the ESPN team.